Monday, January 25, 2010

Knowledge Workers Survival Guide, on sale now!

Hey everyone! You might have noticed that I haven't been posting as frequently as I usually do these last few months. The reason is that I've been holed up in the house completing a pet project that's been on my mind for years. And this week it was finally launched!

I present to you:


Over the years I've seen a steady stream of students come through my doors literally crippled by their desk jobs. I don't use that word lightly. These people have serious lower back problems, chronic neck pain and the headaches that go with it. They are unable to perform even the most rudimentary physical movements such as a forward bend. They are injured easily, slow to heal, and so habituated to their physical patterns that they don't even realize that constant discomfort and irritation is not the natural state of the body. And to add insult to injury, these beautiful people become hunched, slumped, pudgy versions of their youthful selves.

It really breaks my heart. We are not coal-miners or plow-pullers. Our jobs do not need to make us broken people. It is an entirely self-inflicted wound. And it doesn't have to be this way.

So I started a special course for these knowledge workers a few years ago. I would give them "homework stretches" to go and practice during the week. Then we'd see what worked, what they understood, and what was too hard for them. Through these iterations I gradually carved out a teaching methodology and stretching system that was more approachable than anything else I had seen out there. As with the PCP, the Knowledge Workers Survival Guide was born from concrete experience and trial after trial, not a pie in the sky idea of what the ideal student would do with unlimited time and resources.

The guide is set around a simple structure.

  • Our anatomical backstory. How hominid evolution got us the bodies we have. (Creationists, you might want to skip this chapter!)

  • Understanding how much sitting we actually do in a given day.

  • Tracing the effects of this sitting on our muculoskeletal structure. Understanding why you have backaches and a stiff neck and look hunched over even when you try to stand straight.

and the all-important:

  • What the hell to do about it! Stretches and strengtheners that will get you back on course.

The guide comes to 55 pages and has over 200 illustrations and photos. It will help a lot of people if it gets out there. So if you know anyone who's getting sucked into the negative pattern of a seated, computer-oriented life, send them the link and give them all the encouragement you can. Every sale will also support me and the work I do for future volumes of the guide. I'll be tackling Knowledge Workers Survival Guide : Diet and Knowledge Workers Survival Guide : Mind in the coming months. Like I've said in other contexts, every minute I spend not working for the man is a minute I spend working for you!


Enjoy the book, and come back next week for the usual blogtastic PCP advice and mythbusting!

Monday, January 18, 2010

Becoming Your Psychology

My job is pretty interesting. I meet a lot of people in a given week. But, unlike, say, a business person, I'm not just shaking hands and making eye contact, I'm seeing dozens of different people moving their bodies to their limits. So when I "get to know someone," it's in a very material way. I will not only know what you do and what kind of personality you have, but also what parts of your body are stiff, misaligned, or otherwise out of whack.

I've seen a pattern emerge over the years of meeting people in this way, and I'd like to share it with you now.

Tense, anxious students have tense, anxious bodies. Relaxed, laid back students have pliant, relaxed bodies.

Some more detailed examples. A client who is fidgety and unsure, who asks a bunch of tangental questions before he or she has even started to move, will have an incredibly difficult time letting the correct muscle relax, or to breathe smoothly during exertion. A student with a lot of anger or frustration will often have clenched toes and a tight neck throughout an entire class, without even realizing it. An ambitious business-type person will tend to lean into exercises and overpower what should be light poses. A low key student might be good during relaxation, but give up easily when a little muscle burn is called for, and fail to get the strengthening they need. At first I thought I was just projecting my perception of people onto their bodies, but I've seen the effect enough now to know it's quite real.

The phrase I use to describe this is "Becoming your psychology."

We speak of the mind/body connection, but it would be more useful just to start saying "the mindbody". They truly are one in the same. A pattern that you are enacting in your brain will also be expressed in your bones and muscle tissue. Because they're the same thing.

A lot of people come to me hoping for a physical change. But if they aren't willing or able to change their psychology, the physical changes will only be superficial and temporary. Put another way:

Your body will resemble the kind of person you are, not the kind of person you want to be.

Whenever one my clients has a successful outcome, it is always because they went to work on their gray matter just as much, if not more, than their flesh and bone. You can lose some weight increase your flexibility, and gain some muscle, but if you still have the psychology of an unwell person, your progress will be limited and you will slip back into your established mindbody pattern within six months.

This isn't new age mumbo jumbo about "thinking yourself well". This is all about the reality of brain and nervous system interactions. In my experience, you cannot be physically fit without corresponding mental fitness. (Note that I'm discussing individuals with normal mental health. Once serious mental illness is involved anything can happen)

The most common mistake I see are people who come to me looking for answers to their pot bellies, backaches, and rounded shoulders. They are looking for the right diet, the right stretch, the best desk set-up. They're ready to change everything, to spend hundreds of dollars on equipment and training, but they're not ready to do the most important thing; to revamp their psychology.

Want to blast away those love handles? Become the kind of person who is satisfied with just a taste of dessert. It'll work better than 3 hours of exercise a day. This doesn't mean you're the kind of person who only has a bite but secretly craves the whole pie. That simply means you haven't changed your ways at all. When you are truly content with a just a forkful, because that's just who you are, then you have arrived.

Want to feel more limber and alive in your body? Become the kind of person who is utterly at peace waiting in a long line to pay for something. Not just miming outer calm while inwardly seething at the ineptitude of the staff, but truly tranquil. If you could manage this kind of psychological change I could have you in a deep backbend in a matter of weeks. I had one student who, after a near death experience, achieved this very thing.

For any desired physical fitness outcome, there is a corresponding mental transformation that will get you the results permanently, in a shorter time and with lower risk of injury.

Naturally, this change is very difficult to pull off, or we wouldn't be as neurotic as we are. Changing your psychology for the better is more demanding than any exercise you could do in a gym. There are a lot of things you can do to help the process along, things I'll be detailing in the next few weeks, but the first rung of the ladder is to get to know what kind of psychology you're sporting right now.

There's a surefire way to get to know who you are. It's what Buddhists sometimes call "watching mind," or the ever popular word, "mindfulness". By consistently checking in with your mental patterns, and watching as they play themselves out in their endless loops, you will have made the first step towards real change.

Mindfulness isn't a theory, it's a practice. And only through practice will any of what I've just written make much sense to you. There are tomes and tomes on the subject of mindfulness, all of which I recommend you to read. But if you've just got a minute, check out the new project Gwen Bell and I have launched this year, The Mindfulist. It will help you learn how to check in on yourself throughout the day, every day.

So don't spin your wheels pursuing the next fad diet or exercise gizmo. Get to work on the stuff between your ears! Start with the mindfulness stuff, it's not just talk. And check back here in the next few weeks, every other week, between posts on other topics, I'll be writing a 3 part series on the psychology of wellness that, if you've read this far, you're sure to find useful.
Who will you become this year?

Sunday, January 3, 2010

What the DriveThru Diet is Really About

Not one, not two, but three separate people have sent me the link to Taco Bell's new DriveThru Diet campaign, with the invitation to give it the PCP smackdown. It features the Taco Bell version of Subway's Jared, a slim, attractive lady named Christine who lost 54 pounds over two years simply by choosing the new line of lower calorie items at Taco Bell. (If you can stomach it, watch the infomercial, but be warned your soul will feel a little more crushed and empty afterwords)

Where do we start with this one? Fortunately, a LA Times blogger already did most of the detective work I would do as far as figuring out how the calories shake out in this situation. If you have the time, give it a read. No big surprises. Taco Bell's "healthy" menu options are not really healthy, just not quite as toxic as the regular stuff.

Below is a screen capture of the DriveThru Diet homepage.
This is a real landmark in diet advertising I think, and it's all in the fine print. Which actually isn't so fine, it's up to a respectable 10 pt font. In this short bit of copy there are four completely unambiguous statements that show Taco Bell's hand.

  • "the Drive-Thru Diet® menu is not a weight-loss program"

  • "These results aren't typical"

  • "For a healthier lifestyle, pay attention to total calorie and fat intake and regular exercise."

  • "Not a low calorie food."

I'm sure most of this is worries over legal repercussions from suggesting that a steady intake of Taco Bell can make you lose weight. But I also believe a good portion of the thinking behind these disclaimers is an acknowledgement that the modern consumer of 2010 is simply too savvy to believe that fast food will lead to any positive health benefits.

If this campaign was run without the disclaimers, most people would just roll their eyes, shake their heads, and think "How stupid do they think we are?" Being so upfront with the information that "get real you're not going to have the same results as Christine" inoculates Taco Bell from the backlash of consumers fed up with the outlandish health claims of the food industry.

The question is, if it's so clear to everyone involved (both seller and consumer) that this DriveThru Diet is a sham, why run the campaign in the first place?

Now we've arrived at the real reason for the campaign.

In psychological parlance you've probably heard the term "enabler". An enabler is someone who allows another person to continue a destructive behavior. So, for example, a wife who covers for her alcoholic spouse when his office calls is functioning as an enabler for his drinking.

Enabling happens all the time in subtle ways. Let's say you're at a party and have made a commitment not to overeat. Someone will inevitably see you passing on the cake and try to get you involved:

"But you're not fat! A little cake won't hurt!"

"Come on, it's a party!"

"Oh it's so good! Don't you want to at least taste it!?"

Without this person's input, you would've been fine with no cake. But his or her urgings pull at all of the parts of you that really would like a piece of cake. Sometimes you manage to resist, more often you give in and go for just a little piece. What could it hurt?

We all play both roles at different times in our lives. When I started eating right, I noticed that for years I had been dragging people out to pizza places, ordering them beers, and splitting deserts with them, even when they weren't that into it. It's hard to say why I did that. I guess it just made me feel better if I had company as I ate myself into obesity.

I think this Taco Bell campaign is also a crafty form of enabling. There are a great many people out there who know that fast food is an unhealthy choice and that they shouldn't eat so much of it. But like Christine, they aren't ready to cut out "their" fast food. So, lunch rolls around and they feel torn between the salty gooey cheap Taco Bell option, and the pricier more bothersome fresh food choice. This kind of campaign might just be that extra little push that makes them opt for the Taco Bell. It doesn't matter that they don't really think they'll get thinner eating this junk. What matters is that someone out there, namely Christine, has told them it's ok to eat Taco Bell. That's all they needed to hear.

Taco Bell has spent several million dollars to give the devil on your shoulder a few extra talking points as you try to navigate your food choices. "Hey that lady on TV did it, how bad could it be?" And it will work. All in all, it's a good campaign, if selling tacos is your bottom line.

Yum! Brands Inc. owns Taco Bell. (Along with KFC, Pizza Hut, and Long John Silver's.) They would love for you to keep up your fast food habit. In fact there are dozens of people having conferences about how to convince you to put this stuff in your body.

My question is, what do you want? What's your bottom line? Are you going to be enabled all the way to the hospital? Or have you had enough?

Be firm in your choices. Fast food makes you look and feel bad. If you have some, enjoy it for what it is; cheap, empty sodium-calories that you will pay for later. This is not going to change, no matter what new spin they give the menus each advertising cycle. Everyone knows this. Even Christine.